I always… go the extra mile
Project: Always & Never 2018 Wall Calendar – Wiregrass Electric Cooperative
January 31, 2018
By Zach Moore

BACKGROUND Each year, Wiregrass Electric Cooperative uses a single theme throughout its communications efforts both internally and externally. In 2017,...

man standing in front of large mind map illustration with blank circles
It’s Time For A Content Audit
January 30, 2018
By Zach Moore

The articles we share here focus on helping you improve your communications program — both internal and external. But it’s...

network cables plugged into network switch
Net Neutrality: What Do The Changes Mean?
January 17, 2018
By Zach Moore

Net neutrality. We’ve all heard the term, but what does it mean? It’s the principle that internet service providers must...

NTCA TeleChoice Awards
TeleChoice Awards Entry Deadline January 31
January 16, 2018
By Zach Moore

It’s time to submit entries for the top marketing awards in the telecommunications industry. NTCA–The Rural Broadband Association’s annual TeleChoice...

December 29, 2017
By Zach Moore
PRTC Featured In CNN Money Article About Rural Broadband

In a recent article for CNN Money, Lydia DePillis wrote about the residents of rural Kentucky and the uphill climb...

December 29, 2017
By Zach Moore
Project: Fiber for Martin Billboard – WK&T Telecommunications

  BACKGROUND West Kentucky & Tennessee Telecommunications Cooperative was preparing to start construction on fiber lines in the city of...

December 15, 2017
By Zach Moore
Are You Answering Questions About Net Neutrality?

The FCC’s net neutrality vote this week has created quite a social media storm. It’s likely causing people to think...

December 15, 2017
By Zach Moore
Do You Communicate With Your Communicator?

We recently heard a story from a utility that’s worth sharing: The utility had a standing discount on surge protectors...

November 30, 2017
By Zach Moore
Project: 2016 Annual Report – Wiregrass Electric Cooperative

BACKGROUND Cooperatives are unique among businesses in that they are member-owned, which makes communication between provider and consumer paramount. Wiregrass...

November 30, 2017
By Jared Dovers
Communicating Your Financial Strength To All Employees

How many of your employees could articulate the steps your electric utility or telecommunications company takes to stay financially strong?...